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1 interactive agency
марк. интерактивное агентствоа) (рекламное агентство, специализирующееся на размещении рекламы в интернете и использующее возможности интерактивного общения с человеком, просматривающим рекламу)б) (агентство, предоставляющее услуги по оформлению сайтов, электронной коммерции и т. п.)See: -
2 e-business
сущ.эк., комп. электронный бизнес (осуществление деловых операций с помощью электронных средств связи, таких как интернет; в целом понятие близко к термину "электронная торговля", но распространяется на более широкий круг операций, а не только на сферу купли-продажи; в частности, к электронному бизнесу относятся операции по продвижению товара с помощью интернета, внутренняя деятельность компании по обеспечению обмена информацией и координации деятельности сотрудников с помощью компьютерных сетей и т. д.)Syn:See:* * *. преобразование основных бизнес-процессов при помощи Интернет технологий. E-бизнесом называется деловая активность, использующая возможности глобальных информационных сетей для преобразования внутренних и внешних связей с целью создания прибыли. . Internet advertisement . -
3 IDA
1) Компьютерная техника: Indirect Data Addressing2) Медицина: iron deficiency anemia (сидеропеническа), iron deficiency anemia (сидеропеническая)3) Американизм: Integrated Disability Action4) Военный термин: Immediate Decision Act, Institute for Defense Analysis, immediate damage assessment, indirect damage assessment, information, decision, action, integrated digital avionics, internal defense assistance, intrusion detection alarm5) Техника: Industrial Diamond Association of America, Institute of Defense Analysis, infrared detection array, integro-differential analyzer, interactive differential analyzer, intrusion detection and assessment, ionospheric dispersion analysis6) Шутливое выражение: I Don't Administer7) Религия: International Dhamma Activities8) Экономика: International Development Agency9) Биржевой термин: Investment And Development Agency10) Грубое выражение: Idiot Dumb And Arrogant, Incredibly Delicious Ass11) Телекоммуникации: InDirect Access (в Великобритании, вид услуги, предоставляемый BT [British Telecom])12) Сокращение: Import Duties Act, Industrial Development Agency, Initial Design Activities (Australia), Installation Design Authority, Institute for Defense Analyses (USA), Institute for Defense Analyses, Intercommunication Data Areas, International Dark-sky Association, International Disarmament Agency13) Университет: Individual Development Accounts, Interactive Degree Audit14) Физиология: Iron deficiency anemia15) Вычислительная техника: increment/decrement address, independent disk array, intelligent drive array, International Dark-sky Association (Space), Interface for Distributed Automation (TCP/IP), Interchange of Data between Administrations (organization, Europa)16) Нефть: Американская промышленная алмазная ассоциация (Industrial Diamond Association of America)17) Банковское дело: Международная ассоциация развития (International Development Association)18) Фирменный знак: Idyll Dandy Acres, Idyll Dandy Artists19) Деловая лексика: Individual Development Account, Investment Dealers Association, агентство международного развития (International Development Agency)20) Инвестиции: International Development Association, Ассоциация инвестиционных дилеров (Investment Dealers Association of Canada - IDA)21) Сетевые технологии: Interface For Distributed Automation, integrated digital access22) Программирование: Instruction Data Address, Interactive Dis- Assembler23) Макаров: иминодиацетат (лиганд)24) Расширение файла: Intelligent Disk Array25) МИД: (International Development Association) МАР (Международная ассоциация развития)26) Общественная организация: In Defense of Animals, International Day of Action27) Должность: Ill Do Anything, Interactive Decision Assistant28) Аэропорты: Idaho Falls, Idaho USA -
4 Ida
1) Компьютерная техника: Indirect Data Addressing2) Медицина: iron deficiency anemia (сидеропеническа), iron deficiency anemia (сидеропеническая)3) Американизм: Integrated Disability Action4) Военный термин: Immediate Decision Act, Institute for Defense Analysis, immediate damage assessment, indirect damage assessment, information, decision, action, integrated digital avionics, internal defense assistance, intrusion detection alarm5) Техника: Industrial Diamond Association of America, Institute of Defense Analysis, infrared detection array, integro-differential analyzer, interactive differential analyzer, intrusion detection and assessment, ionospheric dispersion analysis6) Шутливое выражение: I Don't Administer7) Религия: International Dhamma Activities8) Экономика: International Development Agency9) Биржевой термин: Investment And Development Agency10) Грубое выражение: Idiot Dumb And Arrogant, Incredibly Delicious Ass11) Телекоммуникации: InDirect Access (в Великобритании, вид услуги, предоставляемый BT [British Telecom])12) Сокращение: Import Duties Act, Industrial Development Agency, Initial Design Activities (Australia), Installation Design Authority, Institute for Defense Analyses (USA), Institute for Defense Analyses, Intercommunication Data Areas, International Dark-sky Association, International Disarmament Agency13) Университет: Individual Development Accounts, Interactive Degree Audit14) Физиология: Iron deficiency anemia15) Вычислительная техника: increment/decrement address, independent disk array, intelligent drive array, International Dark-sky Association (Space), Interface for Distributed Automation (TCP/IP), Interchange of Data between Administrations (organization, Europa)16) Нефть: Американская промышленная алмазная ассоциация (Industrial Diamond Association of America)17) Банковское дело: Международная ассоциация развития (International Development Association)18) Фирменный знак: Idyll Dandy Acres, Idyll Dandy Artists19) Деловая лексика: Individual Development Account, Investment Dealers Association, агентство международного развития (International Development Agency)20) Инвестиции: International Development Association, Ассоциация инвестиционных дилеров (Investment Dealers Association of Canada - IDA)21) Сетевые технологии: Interface For Distributed Automation, integrated digital access22) Программирование: Instruction Data Address, Interactive Dis- Assembler23) Макаров: иминодиацетат (лиганд)24) Расширение файла: Intelligent Disk Array25) МИД: (International Development Association) МАР (Международная ассоциация развития)26) Общественная организация: In Defense of Animals, International Day of Action27) Должность: Ill Do Anything, Interactive Decision Assistant28) Аэропорты: Idaho Falls, Idaho USA -
5 AID
1) Общая лексика: Advertisement Investigation Department2) Компьютерная техника: Automated Intelligence Discovery3) Авиация: Интерфейсное устройство ЛА (Aircraft Interface Device), Aircraft Installation Delay5) Военный термин: ASARS Interface Device, Accident, Incident, Deficiencies, Aerospace Information Digest, Army Information Digest, Army Intelligence Department, Autodin Interface Device, U.S. Agency for International Development, abbreviated item description, accident, incident, deficiency, active integral defense, advanced integrated display, attached inflatable decelerator6) Техника: Automatic Interrogation Distorted, accident identification display, aerosol ionization detector, air inlet damper, airport information desk, area identifier, auditory information display, automatic interaction detector, automatic internal diagnostics7) Шутливое выражение: American Idol Divas8) Оптика: airborne intelligent display, area imaging device9) Сокращение: Agency for International Development (USA), Agency for International Development, Air Information Dataset, American Institute of Decorators, American Institute of Interior Designers, Association for International Development, Attention Identification10) Физика: Also Includes Drugs11) Физиология: Amputee Identity Disorder12) Вычислительная техника: application identifier, associative interactive dictionary, automatic information distribution, Application IDentifier (APDU), AUTODIN Interface Device (AUTODIN, Mil., USA), Attention Interrupt Device (key, IBM)13) Иммунология: autoimmune disease14) Банковское дело: automatic identification (автоматическая идентификация), автоматическая идентификация15) Биотехнология: auxin-inducible degron16) Автоматика: (Automatic incident detection) Автоматическое обнаружение аварии17) Макаров: automatic internal diagnosis, avalanche-injection diode18) Автодорожное право: Agency of International Development, Агентство международного развития19) Программное обеспечение: Autonet Information Director -
6 aid
1) Общая лексика: Advertisement Investigation Department2) Компьютерная техника: Automated Intelligence Discovery3) Авиация: Интерфейсное устройство ЛА (Aircraft Interface Device), Aircraft Installation Delay5) Военный термин: ASARS Interface Device, Accident, Incident, Deficiencies, Aerospace Information Digest, Army Information Digest, Army Intelligence Department, Autodin Interface Device, U.S. Agency for International Development, abbreviated item description, accident, incident, deficiency, active integral defense, advanced integrated display, attached inflatable decelerator6) Техника: Automatic Interrogation Distorted, accident identification display, aerosol ionization detector, air inlet damper, airport information desk, area identifier, auditory information display, automatic interaction detector, automatic internal diagnostics7) Шутливое выражение: American Idol Divas8) Оптика: airborne intelligent display, area imaging device9) Сокращение: Agency for International Development (USA), Agency for International Development, Air Information Dataset, American Institute of Decorators, American Institute of Interior Designers, Association for International Development, Attention Identification10) Физика: Also Includes Drugs11) Физиология: Amputee Identity Disorder12) Вычислительная техника: application identifier, associative interactive dictionary, automatic information distribution, Application IDentifier (APDU), AUTODIN Interface Device (AUTODIN, Mil., USA), Attention Interrupt Device (key, IBM)13) Иммунология: autoimmune disease14) Банковское дело: automatic identification (автоматическая идентификация), автоматическая идентификация15) Биотехнология: auxin-inducible degron16) Автоматика: (Automatic incident detection) Автоматическое обнаружение аварии17) Макаров: automatic internal diagnosis, avalanche-injection diode18) Автодорожное право: Agency of International Development, Агентство международного развития19) Программное обеспечение: Autonet Information Director -
7 IAS
1) Общая лексика: Iridium Aeronautical Services2) Компьютерная техника: Immediate Access Storage3) Авиация: приборная воздушная скорость5) Военный термин: Increased Attack Speed, Institute of Advanced Studies, Intelligence Access System, Interactive Applications System, International Armaments Strategy, immediate air support, impact assessment sheet, indirect air support, infantry assault ship, information acquisition system, integrated AUTODIN system, integrated avionics system, interdepartmental agency support, intrusion alarm system7) Химия: Inertial Active Suspension8) Юридический термин: Inmate Assignment System9) Бухгалтерия: международный стандарт бухгалтерского учёта (сокр. от "International Accounting Standard")10) Финансы: МСФО, Международные стандарты финансовой отчетности11) Автомобильный термин: inlet air solenoid (Ford)12) Сокращение: Improved Armour System, Indicated Air Speed, Institute for Advanced Studies, Institute of Aeronautical Sciences, Institute of Aerospace Sciences, Integrated Acoustic Sensor, Intelligence Analysis System, Intelligent Assisting System, International Accounting System, International Association of Seismology, indicated airspeed, Immediate Access Store13) Вычислительная техника: immediate address storage, память с прямой адресацией, Interactive Application System (DEC), international accounting standards14) Нефть: Международная ассоциация учёных-литологов (International Association of Sedimentologists)15) Вирусология: International AIDS Society16) Экология: International Association of Sediment ologists17) Деловая лексика: МСБУ18) Глоссарий компании Сахалин Энерджи: International Association of Sedimentologists, ИАС (Institute of Automated Systems), Институт Автоматизированных Систем (Institute of Automated Systems)19) Аудит: international accounting standards20) Образование: Ideas Action And Success21) Сетевые технологии: Internet Authentication Server22) ЕБРР: International Auditing Guidelines23) Автоматика: Industry Applications Society24) Сахалин Р: Institute of Automated Systems25) Медицинская техника: interatrial septum (ЭхоКГ)26) Химическое оружие: Information Analysis System, instrument air system27) Авиационная медицина: incremental adaptation schedule28) Макаров: interactive application system, ion-acoustic scattering29) Расширение файла: Internet Access Server30) Майкрософт: Служба проверки подлинности в Интернете31) Международные отношения: Исламская международная академия наук (Islamic World Academy of Sciences)34) Международная торговля: International Approval Services -
8 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
9 IMA
1) Общая лексика: hum. сокр. Institute for Mathematics and its Applications2) Медицина: internal mammary artery3) Американизм: Interim Measures Agreement4) Военный термин: Ignition Modulator Assembly, Information Management Area, Installation Management Agency, Institute for Military Assistance, Intelligence Mobilization Augmentee, Intelligent Maintenance Aid, International Military Archives, individual mobilization augmentee, initial military assistance, intermediate maintenance activity5) Техника: Institute of Management Accounting, Intermediate Multi Age, Internet message access, impedance matching attenuator, independent management appraisal, invalid memory address, ion mass-analyzer, ion microprobe analyzer6) Шутливое выражение: Interplanetary Magic Association7) Математика: интегрированное скользящее среднее (integrated moving average)8) Бухгалтерия: Institute of Management Accountants, Институт управленческого учёта (Institute of Management Accounting)9) Автомобильный термин: idle mixture adjuster, Integrated Motor Assist (гибридная система Honda)10) Биржевой термин: Independent Mortgage Advisors11) Телекоммуникации: Integrated Motor Assist12) Сокращение: Individual Mobilisation Augmentee, Information Mission Area, Integrated Modular Avionics, International Management Association, International Mineralogical Association13) Университет: Improved My Average, Institute Of Molecular Agrobiology, Institute of Mathematics and its Applications, Institute of the Musical Arts14) Вычислительная техника: Interactive Multimedia Association, Interactive Multimedia Association (organization), International MIDI Association (organization)15) Связь: In versed Multiplex Access16) Фирменный знак: Important Millennium Achievers, Information Management Associates, International Media Associates17) Деловая лексика: Industry Minimums Agreement, Integrated Methodological Approach18) Сетевые технологии: ISDN Media Access Control, Ingres Management Architecture, Inverse Multiplexing For Atm, Ассоциация по интерактивным средствам мультимедиа, Международная ассоциация MIDI19) Химическое оружие: Independent Medical Assessor, installation medical authority20) Макаров: inhibit machining area, injected metal assembly21) Расширение файла: Mirage vector graphics (EGO - Chart - Autumn)22) AMEX. International Multimedia Association -
10 ima
1) Общая лексика: hum. сокр. Institute for Mathematics and its Applications2) Медицина: internal mammary artery3) Американизм: Interim Measures Agreement4) Военный термин: Ignition Modulator Assembly, Information Management Area, Installation Management Agency, Institute for Military Assistance, Intelligence Mobilization Augmentee, Intelligent Maintenance Aid, International Military Archives, individual mobilization augmentee, initial military assistance, intermediate maintenance activity5) Техника: Institute of Management Accounting, Intermediate Multi Age, Internet message access, impedance matching attenuator, independent management appraisal, invalid memory address, ion mass-analyzer, ion microprobe analyzer6) Шутливое выражение: Interplanetary Magic Association7) Математика: интегрированное скользящее среднее (integrated moving average)8) Бухгалтерия: Institute of Management Accountants, Институт управленческого учёта (Institute of Management Accounting)9) Автомобильный термин: idle mixture adjuster, Integrated Motor Assist (гибридная система Honda)10) Биржевой термин: Independent Mortgage Advisors11) Телекоммуникации: Integrated Motor Assist12) Сокращение: Individual Mobilisation Augmentee, Information Mission Area, Integrated Modular Avionics, International Management Association, International Mineralogical Association13) Университет: Improved My Average, Institute Of Molecular Agrobiology, Institute of Mathematics and its Applications, Institute of the Musical Arts14) Вычислительная техника: Interactive Multimedia Association, Interactive Multimedia Association (organization), International MIDI Association (organization)15) Связь: In versed Multiplex Access16) Фирменный знак: Important Millennium Achievers, Information Management Associates, International Media Associates17) Деловая лексика: Industry Minimums Agreement, Integrated Methodological Approach18) Сетевые технологии: ISDN Media Access Control, Ingres Management Architecture, Inverse Multiplexing For Atm, Ассоциация по интерактивным средствам мультимедиа, Международная ассоциация MIDI19) Химическое оружие: Independent Medical Assessor, installation medical authority20) Макаров: inhibit machining area, injected metal assembly21) Расширение файла: Mirage vector graphics (EGO - Chart - Autumn)22) AMEX. International Multimedia Association -
11 IIA
1) Военный термин: Infrared Information Agency, if incorrect advise, image intensifier assembly2) Техника: inertial instrument assembly3) Химия: ISOPHOT Interactive Analysis4) Бухгалтерия: Institute of Internal Auditors, Институт внутрифирменных аудиторов (Institute of Internal Auditors)5) Страхование: Insurance Institute of America6) Вычислительная техника: Information Industry Association, Information Industry Association (organization)7) Транспорт: Independent Inspection Agency8) Экология: International Institute of Agriculture9) Сахалин А: independent inspection authority10) Программное обеспечение: Information Interchange Architecture -
12 IPA
1) Общая лексика: instrument for pre-accession assistance2) Компьютерная техника: Intelligent Peripheral Adapter3) Медицина: Independent Physicians Association4) Спорт: Individual Practice Association5) Военный термин: Imagery Product Archive, Integrated Program Assessment, Intelligence Production Activity, Intergovernmental Personnel Act, International Programs Acquisition, Issue Position Argument, initiation of procurement action6) Техника: inositephosphoric acid, iterative performance assessment7) Страхование: independent practice association8) Биржевой термин: Investment Promotion Agencies, Investment Promotion Agency9) Психология: International psychoanalytic association10) Радио: International Phonetic Alphabet11) Сокращение: Independent Publishers Association, Institute for the Physics of the Atmosphere, Instrumented Production Aircraft, International Peace Academy, International Pediatric Association, International Phonetic Association, International Pilot's Association, International Police Association, International Press Association, International Priority Airmail service, International Publishers Association12) Физиология: Independent Practitioner Association13) Вычислительная техника: Information Processing promotion Agency (organization, MITI, Japan)14) Пищевая промышленность: Indian Pale Ale, Infidel Pale Ale16) СМИ: In Person Autograph17) Деловая лексика: Independent Participation Agreement, Innovation Passion Automation, Innovative Positive Actions18) Образование: Integrated Practical Activities, Interactive Pedagogical Agents19) Сетевые технологии: Information Processing Architecture, Integrated Printer Adapter20) Полимеры: isopropanol21) Сахалин Ю: Independent Project Analysis, Inc., independent project analysis22) Химическое оружие: Isopropyl alcohol23) Административное право: ИПС, индивидуальный пенсионный счёт24) Макаров: integrated plant assessment, intermediate power amplifier25) Должность: Independent Public Accountant, Individual Pension Account26) НАСА: Instructions Per Second27) Библиотечное дело: International Persian Alphabet -
13 ipa
1) Общая лексика: instrument for pre-accession assistance2) Компьютерная техника: Intelligent Peripheral Adapter3) Медицина: Independent Physicians Association4) Спорт: Individual Practice Association5) Военный термин: Imagery Product Archive, Integrated Program Assessment, Intelligence Production Activity, Intergovernmental Personnel Act, International Programs Acquisition, Issue Position Argument, initiation of procurement action6) Техника: inositephosphoric acid, iterative performance assessment7) Страхование: independent practice association8) Биржевой термин: Investment Promotion Agencies, Investment Promotion Agency9) Психология: International psychoanalytic association10) Радио: International Phonetic Alphabet11) Сокращение: Independent Publishers Association, Institute for the Physics of the Atmosphere, Instrumented Production Aircraft, International Peace Academy, International Pediatric Association, International Phonetic Association, International Pilot's Association, International Police Association, International Press Association, International Priority Airmail service, International Publishers Association12) Физиология: Independent Practitioner Association13) Вычислительная техника: Information Processing promotion Agency (organization, MITI, Japan)14) Пищевая промышленность: Indian Pale Ale, Infidel Pale Ale16) СМИ: In Person Autograph17) Деловая лексика: Independent Participation Agreement, Innovation Passion Automation, Innovative Positive Actions18) Образование: Integrated Practical Activities, Interactive Pedagogical Agents19) Сетевые технологии: Information Processing Architecture, Integrated Printer Adapter20) Полимеры: isopropanol21) Сахалин Ю: Independent Project Analysis, Inc., independent project analysis22) Химическое оружие: Isopropyl alcohol23) Административное право: ИПС, индивидуальный пенсионный счёт24) Макаров: integrated plant assessment, intermediate power amplifier25) Должность: Independent Public Accountant, Individual Pension Account26) НАСА: Instructions Per Second27) Библиотечное дело: International Persian Alphabet -
14 facility
1. n лёгкость, несложность2. n способность; подвижность, гибкость3. n гладкость; плавность4. n умение, ловкость, лёгкость5. n мягкость, покладистость, уступчивость; подверженность влиянию6. n тех. доступность7. n обыкн. l8. n удобства; средства обслуживания9. n возможности, благоприятные условия; льготы10. n оборудование; средства; устройства; установка, аппаратура11. n объект или сооружение; часть объекта; установкаtest facility — испытательный стенд; испытательная установка
12. n средства; оборудование13. n эк. производственные мощностиСинонимический ряд:1. ability (noun) ability; aptitude; talent2. agency (noun) agency; bureau; company; department; office3. building (noun) building; equipment; machinery; plant; tools4. comfort (noun) amenity; comfort; convenience5. ease (noun) adroitness; competence; dexterity; ease; efficiency; effortlessness; expertise; fluency; proficiency; readiness; skill6. fluency (noun) fluencyАнтонимический ряд:difficulty; ineptitude -
15 direct marketing
марк. прямой маркетинг, директ-маркетинг, личный [персонализированный\] маркетинг (проведение маркетинговых исследований, продвижение и продажа товаров через создание и использование прямых связей между продавцом и потребителем; продавец или его агенты контактируют с потребителями путем личных встреч, обращений по телефону, по почте и т. д.)Syn:See:integrated direct marketing, direct marketing agency, request marketing, television marketing, direct mail marketing, catalogue marketing, telemarketing, database marketing, direct advertising, mass marketing, interactive marketing, action device, Farmer-to-Consumer Direct Marketing Act, ICC International Code of Direct Marketing, British Direct Marketing Association, Direct Marketing Association, Direct Marketing Educational Foundation, European Direct Marketing Association, Federation of European Direct Marketing, Caples award, personal sale
* * *
прямой маркетинг: реклама товаров, направленная непосредственно на конкретных потенциальных клиентов.* * *. . Словарь экономических терминов .* * *продажа товаров непосредственно потребителям, а не розничным продавцам: выполнение заказов по почте, торговля путем прямой рассылки рекламы, «холодный про-звон», торговля по телефонным заказам, торговля путем обхода домов и т. д. -
16 AMIS
1) Компьютерная техника: Advanced Multimedia Indexing And Searching2) Американизм: Agency Management Information System3) Спорт: Arrest Me I Skate4) Военный термин: Advanced Microwave Imaging Sensor, Army management information system, acquisition management information system, advanced management information system, air movements information section, aircraft movement information system, antimateriel incendiary submunitions, automated management information system5) Техника: aircraft multiplex intercommunications system6) Метеорология: Advanced Meteorological Information System7) Музыка: Algorithmic Musical Interactive Space8) Сокращение: Acquisition Management Information System (USAF), Anti-Materiel Incendiary Submunition9) Вычислительная техника: Audio Message Interface Standard, Audio Messaging Interchange Specification, спецификация на обмен речевыми сообщениями10) Воздухоплавание: Aircraft Movement Information Service11) Деловая лексика: Asset Management Information Service -
17 ISA
1) Общая лексика: ПНО, Industrial Standard Architecture2) Компьютерная техника: Industry Standards Architecture, Informix Server Administrator3) Авиация: международная стандартная атмосфера4) Медицина: intrinsic sympathomimetic activity5) Спорт: Iowa Soccer Association6) Военный термин: Inspector of Small Arms, Institute of Strategic Analysis, Institute of Systems Analysis, Integration Support Activity, Intelligence Support Activity, International Security Agency, International Support Agreement, ignition and separation assembly, inductee special assignment, installation supply accounting, installation support activity, integrated support area, interim stowage assembly, international security affairs, international security assistance, interrupt storage area, interservice support agreement7) Техника: Independent Computing Architecture, International Federation of National Standardization Associations, International Standards Association, imaging sensor autoprocessor, independent safety analysis, independent safety assessment or analysis, integrated safety assessment, internal surface area, intersecting storage accelerators, invalid storage address, Ассоциация контрольно-измерительных систем и автоматизации (Instrumentation Systems and Automation Association), труба квадратного сечения9) Бухгалтерия: Individual Savings Accounts10) Автомобильный термин: idle speed actuator11) Биржевой термин: individual savings account, именной накопительный счёт (individual savings account)13) Телекоммуникации: Innovative Slot Allocation14) Сокращение: Inertial Sensor Assembly, Information Systems Architecture, Institute of Strategic Affairs, Instrument Society of America, Internal Security Act, International Schools Association, International Silk Association, International Society of Appraisers, International Sociological Association, International Standard Atmosphere (pressure), International Standardization Association, International Student Association, International Studies Association, Institute of Space Astrophysics, Intelligent Scheduling Assistant, Iran Sanctions Act (закон США о санкциях в отношении Ирана 1996 года), International Society of Automation15) Университет: International Students Association16) Электроника: Industry Standard Adapter, Input Signal Amplifier, Instrumentation Society of America17) Вычислительная техника: Industry Standard Architecture (IBM; bus), Industry-Standard Architecture, Instruction Set Architecture (CPU), Integrated Systems Architecture (ESPRIT, ANSA), Industry Standard Architecture (PC), Instrumentation, Systems, and Automation society (organization), Interactive Services Association (organization, USA), Международная ассоциация ассоциации18) Нефть: incoming supply assembly, Международная ассоциация по стандартизации (International Standardization Association)19) Связь: Integrated IP/ SDH /ATM20) Транспорт: Intelligent Speed Adaptation21) Патенты: Международный поисковый Орган, МПО22) Нефтегазовая техника Американское общество приборостроителей (Instrument Society of America)23) Образование: Integrity Soul And Attitude24) Сетевые технологии: Intelligent Storage Architecture, International Standard Association, Internet Server Application, Международная ассоциация стандартизации, архитектура промышленного стандарта, промышленная стандартная архитектура, промышленный стандарт шинной архитектуры, стандарт ISA26) Медицинская техника: infrared sidestream analyzer27) Химическое оружие: Installation/Interservice Support Agreement28) Макаров: ion scattering analysis29) Безопасность: Internet Security Administration, Internet Security And Acceleration30) Расширение файла: Instruction-Set Architecture, Industry Standard Architecture (bus, IBM)31) Нефтеперерабатывающие заводы: Американское общество по приборам32) ООН: International Seabed Authority33) Должность: Independent Safety Assessor34) NYSE. Santa Isabel, S. A.36) НАСА: Initial Sun Acquisition37) Международная торговля: Industry Sub-sector Analysis, International Sugar Agreement -
18 isa
1) Общая лексика: ПНО, Industrial Standard Architecture2) Компьютерная техника: Industry Standards Architecture, Informix Server Administrator3) Авиация: международная стандартная атмосфера4) Медицина: intrinsic sympathomimetic activity5) Спорт: Iowa Soccer Association6) Военный термин: Inspector of Small Arms, Institute of Strategic Analysis, Institute of Systems Analysis, Integration Support Activity, Intelligence Support Activity, International Security Agency, International Support Agreement, ignition and separation assembly, inductee special assignment, installation supply accounting, installation support activity, integrated support area, interim stowage assembly, international security affairs, international security assistance, interrupt storage area, interservice support agreement7) Техника: Independent Computing Architecture, International Federation of National Standardization Associations, International Standards Association, imaging sensor autoprocessor, independent safety analysis, independent safety assessment or analysis, integrated safety assessment, internal surface area, intersecting storage accelerators, invalid storage address, Ассоциация контрольно-измерительных систем и автоматизации (Instrumentation Systems and Automation Association), труба квадратного сечения9) Бухгалтерия: Individual Savings Accounts10) Автомобильный термин: idle speed actuator11) Биржевой термин: individual savings account, именной накопительный счёт (individual savings account)13) Телекоммуникации: Innovative Slot Allocation14) Сокращение: Inertial Sensor Assembly, Information Systems Architecture, Institute of Strategic Affairs, Instrument Society of America, Internal Security Act, International Schools Association, International Silk Association, International Society of Appraisers, International Sociological Association, International Standard Atmosphere (pressure), International Standardization Association, International Student Association, International Studies Association, Institute of Space Astrophysics, Intelligent Scheduling Assistant, Iran Sanctions Act (закон США о санкциях в отношении Ирана 1996 года), International Society of Automation15) Университет: International Students Association16) Электроника: Industry Standard Adapter, Input Signal Amplifier, Instrumentation Society of America17) Вычислительная техника: Industry Standard Architecture (IBM; bus), Industry-Standard Architecture, Instruction Set Architecture (CPU), Integrated Systems Architecture (ESPRIT, ANSA), Industry Standard Architecture (PC), Instrumentation, Systems, and Automation society (organization), Interactive Services Association (organization, USA), Международная ассоциация ассоциации18) Нефть: incoming supply assembly, Международная ассоциация по стандартизации (International Standardization Association)19) Связь: Integrated IP/ SDH /ATM20) Транспорт: Intelligent Speed Adaptation21) Патенты: Международный поисковый Орган, МПО22) Нефтегазовая техника Американское общество приборостроителей (Instrument Society of America)23) Образование: Integrity Soul And Attitude24) Сетевые технологии: Intelligent Storage Architecture, International Standard Association, Internet Server Application, Международная ассоциация стандартизации, архитектура промышленного стандарта, промышленная стандартная архитектура, промышленный стандарт шинной архитектуры, стандарт ISA26) Медицинская техника: infrared sidestream analyzer27) Химическое оружие: Installation/Interservice Support Agreement28) Макаров: ion scattering analysis29) Безопасность: Internet Security Administration, Internet Security And Acceleration30) Расширение файла: Instruction-Set Architecture, Industry Standard Architecture (bus, IBM)31) Нефтеперерабатывающие заводы: Американское общество по приборам32) ООН: International Seabed Authority33) Должность: Independent Safety Assessor34) NYSE. Santa Isabel, S. A.36) НАСА: Initial Sun Acquisition37) Международная торговля: Industry Sub-sector Analysis, International Sugar Agreement -
19 AID
1. accident identification display - дисплей определения аварии;2. advanced integrated display - усовершенствованное интегрированное устройство отображения информации;3. aerosol ionization detector - аэрозольный ионизационный детектор;4. Agency for International Development - Агентство международного развития;5. air inlet damper - увлажнитель отверстия для впуска воздуха;6. airport information desk - информационное табло в аэропорту;7. area identifier - идентификатор региона;8. associative interactive dictionary - ассоциативный словарь с интерактивным доступом;9. auditory information display - демонстрационное устройство отображения информации;10. autoimmune disease - аутоиммунное заболевание;11. automatic information distribution - автоматическое распределение информации;12. automatic interaction detector - автоматический интерактивный датчик;13. automatic internal diagnostics - автоматическое обнаружение неисправностей;14. avalanche-injection diode - лавинно-инжекционный диод -
20 mapping
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